Programmatic Specialist

📢 We are looking for an aspired Programmatic Specialist to join our team based in our offices in Athens! Novibet, founded in 2010, is an established GameTech company that operates in Europe (Greece, Cyprus, Italy, Ireland), the Americas (Canada, Brazil, Mexico, Chile, Ecuador), and New Zealand. With offices in Greece, Malta, and Brazil, Novibet is committed to delivering the best sports betting and gaming experience to an ever-expanding customer base. As a Programmatic Specialist, your primary responsibilities will include developing and executing programmatic strategies to drive customer acquisition, engagement, and retention across digital platforms. As a part of the Acquisition team, you will play a key role in optimizing advertising campaigns, maximizing ROI, and staying abreast of industry trends to ensure the company remains competitive in the online gambling market. Your role:

• Strategically manage and oversee the performance of programmatic activities, assuming full operational accountability
• Lead programmatic planning and media buying across all regions, ensuring optimization for substantial growth with a focus on ROI
• Collaborate closely with additional teams to recommend effective growth strategies and allocate budgets accordingly
• Drive programmatic innovation within the team, leveraging relevant tools, and identifying new BETAs and data sources