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Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.
The Senior Research Executive is responsible for carrying out end-to-end research projects under the guidance of the Research Manager. The talent would be responsible to craft compelling insights in a story-telling format across projects. End-to-end project execution would involve questionnaire design, developing sample quotas, launching and managing fieldwork with third-party fieldwork agencies, analyzing the data, preparing PowerPoint reports, and coordinating with internal and external stakeholders. Technical & Product -Execute brand tracking projects end-to-end across clients, regions, and categories for key clients with minimal supervision. -Build compelling insight stories using primary research data and secondary data if and where applicable. -Execute other research solutions such as U&A, creative testing, and communication research methodologies as well. -Conduct primary and secondary research using the best tools for the job,
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