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About the role
We are seeking an experienced ASO Manager to lead the optimization efforts for our three apps: Zedge Ringtones and Wallpapers, GuruShots, and & apps. The ideal candidate needs to be an expert in App Store Optimization (ASO) principles with 4 years of proven experience.The person in this position can work on-site in Vilnius office or fully remote. Responsibilities: ⚡️Develop and implement ASO strategies for Zedge Ringtones and Wallpapers, GuruShots, and R&D apps to improve visibility and drive organic installs ⚡️Conduct A/B tests for storefront images, videos, long editorials, and localized versions to optimize conversion rates ⚡️ Monitor and analyze ASO performance, making data-driven recommendations for continuous improvement ⚡️ Analyze app performance metrics, including installs, conversion rates, and engagement, to identify opportunities for growth and optimization ⚡️ Conduct keyword research to identify high-impact keywords for ASO efforts ⚡️ Prioritize Tier 1 markets for ASO efforts, considering regional app store algorithms and user preferences ⚡️ Provide ASO recommendations and support for the pre-launch and soft launch phases of AI Art Master to increase organic exposure and installs ⚡️ Manage the allocated budget for ASO initiatives, ensuring cost-effectiveness and tracking ROI ⚡️ Link the investments back to measurable results and assess the attractiveness…
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There are
51 – 200
employees in the company
Offices
New York
Klæbu
Flexible hours
Remote work
Health insurance
Tuition assistance
Free coffee
Team events
Free parking
Markets
Zedge Lithuania serves clients from around the world.