Area Business Manager / Hospital Sales Representative - Multiple Sclerosis (Medellín)

The Area Business Manager (ABM) is a territory manager, and its responsibility is to maximize sales performance and the development and execution of an effective account business plan following marketing and product strategy. The ABM is expected to maximize territory sales performance by developing and executing an effective business plan. The ABM will effectively use resources provided by Biogen, analyze territory performance, define action plans, implement local marketing strategies, and organize programs as well as related efforts that will positively impact understanding of designated products. Responsibilities:

• Achieving sales goals: Works toward the achievement of sales goals set by the organization; prioritizes activities that drive market share; applies marketing and business strategy/tactics to maximize sales outcomes.
• Business planning: Develops and executes a territory plan; analyzes data to identify viable opportunities; coordinates and utilizes available resources.
• Leveraging and coordinating resources: Takes lead role in mobilizing resources; uses resources in an innovative and impactful way; collaborates with internal teams and cross - functional partners to advance programs and initiatives.
• Closely tracks the progress of new patients starting treatment (as appropriate in the geography and according to law requirements/restrictions).